About Us

  • Nancy Closeup
  • Tying Cracker Packages
  • Breaking Crackers
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Our mission is to sustainably produce high quality, organic crackers for the great people of California and beyond.

Our Story

Potter’s Crackers are made by Potters Fine Foods LLC. The company was started by Peter Potter Weber and his mom, Nancy Potter, in 2006. Pete is a food science graduate of the University of Wisconsin and Nancy previously owned the New Glarus Bakery (New Glarus WI) for 25 years. The two of them saw the specialty cheese industry in Wisconsin exploding with exceptional cheeses and no deserving cracker to accompany them. They combined their passion for good food to make a cracker that truly delivers the flavors of Wisconsin to you.

Our Ingredients

Potter’s whole grain, handmade, crackers are produced with California milled whole-wheat flour and local butter in Sacramento California. Most of the produce we use comes from small, local farms. Potter’s offers 5 year-round varieties of crackers and produces seasonal flavors throughout the year to reflect what is available in the local farmers’ markets.

Our Producer Partners

Giusto’s Mill
Sierra Nevada Cheese Company
Veritable Vegetable
Good Faith Farms

Certified organic by CCOF, California Certified Organic Farmers



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